Nuss Truck & Equipment - Microsoft Dynamics CRM

Hitachi Solutions Revs Up Nuss Truck & Equipment with Microsoft Dynamics CRM

Nuss Truck and Equipment is one of the Midwest’s largest heavy duty commercial truck dealers with seven strategic locations in Rochester, Mankato, St. Cloud, Roseville, Burnsville, and Duluth, Minnesota, and Eau Claire, Wisconsin. The company offers new trucks, trailers and equipment along with parts and service from Mack, Volvo, and Isuzu as well as Volvo CE and Bomag equipment. The company’s award-winning sales and service teams offer a one-stop shop for all of its customers’ truck, trailer, and construction equipment needs. Many of the company’s staff bring more than 25 years of experience, which translates into knowledgeable and experienced customer care.

With Hitachi Solutions, Nuss is able to:

  • Utilize tight integration with existing systems including Exchange, SQL Service, Office, and SharePoint to increase user adoption.
  • Gain better quality data, such as performance against activity goals and revenue goals, and use data to spot areas where reps may need help.
  • Leverage third party tools to customize and add some great features.
  • Proactively market to different segments of the industry.


We knew that we wanted to create one place for users to ‘live in’ that would provide a 360 degree view of our customers. Enabling easy access to information across our various sales, service, parts and customer service teams will undoubtedly provide better insight into each account.
- Justin VanLaere, Corporate IT Manager, Nuss Truck & Equipment